Yesterday the government announced the lifting of certain restrictions for the hosting of business events, opening up opportunities to begin planning events at East of England Arena and Events Centre. Precisely what can be hosted will depend upon which tier the venue, and surrounding areas, find themselves in.


Venue director, Jason Lunn, commented, “We welcome yesterday’s news from the government. It’s a start, but only a start. We have been running Covid19 Secure public outdoor events throughout the pandemic and have had not a single traceable infection. This has been thanks to the excellent working relationship between the venue team, public health, and Peterborough City Council. I would especially like to thank our local MP, Shailesh Vara, for his continued support for our sector throughout the pandemic.

“The opening up of both business and public events will provide opportunities for the venue to restart the economic ecosystem that exists around the venue. It will also provide a lifeline to those suppliers who work on the events that we host.

“All events running at the venue will continue to be managed under the appropriate guidance and this will be overlaid with the All Secure Standard as the venue team believes that it is the best fit for the East of England Arena and Events Centre and the wide range of events it hosts.”

Pamela Newbould, health & safety and Covid19 officer for the venue, added, “We have been planning and running very successful indoor and outdoor events during 2020 using retail, professional sports, performing arts guidance. The All Secure Standard is a risk-based assessment that provides additional measures to ensure that we have the very best operational platform for Covid19 security.”

“We will continue to work closely with the local authority and capacities will still be risk assessed up to the government caps for that tier as appropriate,” Newbould concluded.

“Because we already have everything in place needed to hit the ground running we are keen to speak to any organisers that would like to move ahead with their events as soon as possible. We are open for business and, when permitted within guidance, we always have been!” concluded Lunn.